Pravana's Purify & Revive Prime is a plant based lactic acid-powered demineralizing spray that takes just 3 minutes, reducing prep time by 95%.
• Removes hard water deposits instantly
• Takes 3-minutes, reducing prep time by 95%
• Plant based Lactic acid seals in the cuticle, locking in color
• Promotes volume, vibrancy, and smoothness
• Eliminates brassiness, unevenness, discoloration, and damage
• Hair is left weightless, lightly volumized, and moisturized
