An ultra-violet toning shampoo designed to gently cleanse, lighten and brighten brassy blonde tones in just 60 seconds. *Please note: Due to pump shortage, some liters may not have pumps. Paraben free, vegan & cruelty-free. Brighten up brassy blonde in 60 seconds with BLONDA Toning Violet Shampoo, a specially formulated purple shampoo designed to get blonde tones and highlights lighter and brighter in just one minute. This ultra-violet formula gently cleanses, purifies, and neutralizes unwanted brassy tones.
